Identity / Campaign / Digital / Environment / Film / Print / Wayfinding
A strong personality, a unique language and a truly authentic outlook changed perceptions and educated the market to a new kind of workspace. Thames Tower went from an unloved building, to a beautiful building, to an occupied building – the perfect journey.
Without Siren’s youthful approach Thames Tower just wouldn’t have evolved to become the disruptor that it has. We challenged the status quo on every touch point and had incredible fun along the way.